Little Shop of Sweets Identity
Little Shop of Sweets is a fictitious company for which I developed an identity. The first part of the project was to create a log. Once that was established, I continued with the brand identity, creating stationery and branded pieces for use in the store as well as for sale. In addition to the primary colors, I put together a series of secondary colors to work as compliments in various branded pieces.
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Blank and white logo variations